Company: Grand Island Casino Resort
Location: Grand Island
Posted on: August 1, 2022
The Marketing Director will oversee and provide strategic
direction to staff in carrying out advertising, promotions, player
development, and entertainment for the resort. The position will
work with operations to develop effective marketing and advertising
programs that support all aspects of the resort including
non-gaming amenities. Working closely with the Chief Marketing
Officer and Shared Services, they will develop and execute short
and long-range advertising and marketing plans to enhance the
opportunity for market share and profit growth. The Marketing
Director will utilize analytics and reports, industry trends,
competition, and demographics to capitalize on marketing
opportunities and stay competitive in the industry.
- A Bachelor's degree in Marketing or Business and five (5) years
of experience directing a professional marketing department or
comparable management experience are required.
- Proven success in areas of advertising, digital marketing,
direct mail, social media, budgeting, financial planning,
profitability, productivity, and concept of development
- Proven experience creating, proofing, and implementing direct
Keywords: Grand Island Casino Resort, Grand Island , Marketing Director, Executive , Grand Island, Nebraska
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